MODEL

Make your business model make sense, before you scale.

A sharp proposition is just the beginning. To build a company that grows with intention, you need a model that works in the real world. We help founders stress-test their monetisation, define pricing, and develop commercial models that are designed to scale without falling apart under pressure.

How We Work

The Building Blocks of a Scalable Business Model

We help you define what you do, who it's for, and why it matters; so your team, From pricing and unit economics to long-term forecasts, these services help you shape a model that supports your ambition and earns investor trust.

01

Business Model and Validation

We define and validate the structure of how your business delivers value and captures revenue. That includes choosing the right model (SaaS, marketplace, hybrid etc.), outlining key revenue streams, and checking for operational feasibility and customer fit.

OUTCOME

A clearly articulated business model thatโ€™s aligned with your product, audience and growth goals โ€” tested through strategic validation.

02

Unit Economics and Pricing Strategy

We break down your cost and revenue model into unit economics that investors and founders can act on. Then, we define pricing structures based on customer value, positioning, and growth targets.

OUTCOME

A commercial model with defined margins, pricing tiers, and financial logic โ€” ready to plug into your pitch, website or deck.

03

Revenue Modelling

We build a 12โ€“36 month financial model to map out projected revenue, cost of delivery, acquisition cost, customer lifetime value, and breakeven points. Includes multiple revenue streams if applicable.

OUTCOME

A flexible model you can use to forecast, raise investment, and steer internal decision-making โ€” with realistic assumptions and simple logic.

โ€œAxis8 completely transformed our brandโ€™s identity. Their strategic approach was exactly what we needed.โ€

Amanda Lewis - Marketing Director at GreenSprout
related work

Brands weโ€™ve Transformed

Our work speaks for itself. Here are some of the brands weโ€™ve had the pleasure of working with, helping them redefine their identity and achieve their goals.

Rebranding for Success

The rebranding was a success, resulting in a whooping 60% increase in new patient registrations and a stronger market presence, with improved brand recognition and trust.

Case Study
Case Study
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Ready to Elevate Your Brand?

Partner with Pulse Z and letโ€™s create something extraordinary together.

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